More label converters turned to Cheshire’s innovative technologies at this year’s Label Expo Europe to help them improve print quality and discover new ways to transform their business. Sonia Arcos, Technical Sales Director for Cheshire Anilox Technology, said, “Label Expo Europe was the first public showing of our new engraving the maxfloUV which has attracted a huge interest because of its print versatility and innovative way of resolving the long standing problem of UV spitting”
“Visitor numbers to our stand far surpassed Label Expo 2011 and the number of new contacts made and sales orders placed have increased beyond expectations.” She added.
“It was a success in terms of interest and now there’s a lot of follow-up work to do, but that’s what shows are about – what you do after Label Expo is just as important as what you do in the build-up.”
Many label printers from all across the world visited Cheshire Anilox stand to learn more about its highly innovative engravings for challenging flexo applications such as opaque whites, hd printing and combination print and how Cheshire is working with printers to manage the trends that are changing the way ‘print’ will be purchased and used in the future.
Some of the products that proved popular with visitors were the MaxfloUV Anilox, shown in Europe for the first time, the easyflo hd for mimicking screen printed opaque whites and the proflo Anilox for full HD printing.
Paul Smith Managing Director of Cheshire Anilox Technology, added “we were overwhelmed by the number of visitors and subsequent enquiries received. We met with key potential customers and remain encouraged that we will achieve an increase on sales from our attendance in the show”